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Augmented Reality in PR and Marketing

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Pavlos Papadopoulos Avatar

Pavlos Papadopoulos

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⏱️ ~3 min read

Augmented Reality (AR) is one of the trends of the year. With the right app, companies can introduce their target groups to their content in a playful manner. news aktuell spoke with Cathy Hackl about potential areas of use in PR and Marketing.

The expert of new realities explains what AR has to do with Storyliving and Storydoing and why the usage of AR doesn’t have to constrain the marketing budget. news aktuell: What concrete…

Source: RealWire…
consumer technology-augmented reality feed from realwire

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Author Bio

Pavlos Papadopoulos

Passionate about technology and web development, I’m the founder of Gadget-Rumours.com, where I share the latest gadget news and tech insights. With a background as a Senior Field Engineer and an interest in programming, I explore everything from smartphones to DIY projects. A big fan of Xiaomi devices, I also manage TheLatestTechNews.com and TechnologyNews.info, expanding my reach in the tech world.
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